Work samples for WPHL

Below are a few past projects I collected to highlight relevant types of projects and approach to design. Please do not hesitate to be in touch with any questions.

Thank you again for the opportunity to submit a design proposal in support of the Miami Studies Program.

Representation of publication cover

Yale Cancer Center case statement

A fundraising case statement for the cancer center in New Haven. In addition to design, I was onsite for art direction of photography and handled the photo logistics, and took care of the print management.

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Representation of publication cover

Yale School of Public Health Centennial Fundraising Booklet

A fundraising piece produced for the 100th anniversary of the school. In addition to design, I handled some onsite photography direction and the print management.

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Representation of site homepage

Connecticut State Dental Association annual meeting

The CSDA needed a new design scheme for their annual conference. I created a logo for the theme and leveraged their color palette to build energy and excitement in all the pieces.

Website sample features at go-live (PDF opens in new window)
I recreated the annual meeting site in WordPress, upgrading the site to be dynamic, responsive, and accessibility-minded. The site was also created so that the back-end could easily be maintained by their staff.
(Live site since modified by client for post-event timeframe; opens in new window)

Attendee program guide (PDF opens in new window)
64-page meeting guide distributed to thousands of dental professionals in the state

Cropped representation of magazine ad

Amherst Magazine ads

Amherst Promise Campaign ads (PDF opens in new window)
Ad series featured in the college magazine; appeared on consecutive right-side pages. These two ads were designed to work together or separately.

For Amherst (PDF opens in new window)
Interior back cover ad for Amherst’s day-of-giving, “For Amherst”

Representation of folding brochure

Springfield Technical Community College admissions materials

Below are links to two pieces from a redesign of admissions materials for STCC that make great use of color blocks for look and function. In addition to design, I also made stock recommendations.

Admissions folder and inserts (PDF opens in new window)
STCC needed a new admissions piece for outreach efforts and I came up with a folder + insert package that could be customized and handed out at events or mailed.

9 inch x 12 inch general folder (PDF opens in new window)
I pitched the idea of a new folder in a way that several offices could use it, allowing for a greater product and lowering of per-piece costs.

Front side of postcard

Yale Divinity School Annual Fund Challenge

YDS was running an end-of-year financial aid challenge and needed a cohesive suite of materials, including a postcard and graphics for social media. In addition to design, I assisted in some social media planning and handled the print management.

Postcard (PDF opens in new window)

Social Media graphics (PDF opens in new window)

Cover of case statement

Slifka Center Building Forward campaign materials

The Slifka Center recently embarked on a capital fundraising campaign and needed a wordmark + color palette, case statement, and stationery materials. In addition to design, I handled the print management.

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Representation of mailer cover

UMass Feinberg Lecture Series: The US in the Age of Mass Incarceration mailer

This piece was designed to fold down to 9 inches x 6 inches and mailed, as well as posted around campus (the interior side contains whole event series).

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Photo of two invitations on table

Yale Explores

Yale Explores was a Yale alumni and community touring event series geared toward increasing connection and engagement. The design elements were made to work together (ie, on the postcard) or could be broken out at the venue on banners, on the event website, video packages, etc. All materials used a contemporary layout and were produced on a high-quality, on-demand printer for tremendous savings (which allow for a great piece at low counts). In addition to the design, I took care of print management.

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